The digital partner behind China's scenic areas and cultural venues
Founded in 2016, Qumaipiao reported more than 3,000 cultural-tourism enterprises served as of May 2026. Its clients include scenic areas, theaters, science and technology venues, sports events, and cultural-tourism groups.
Built for the way venues really run
Guangdong Qumaipiao Technology Co., Ltd. began with a simple conviction: a scenic area is far more than a ticket booth. It is transport, hotels and homestays, retail, dining, rides and parking — a living operation that deserves software built around all of it, not bolted onto one part.
Since 2016, we've grown into a multi-business cultural-tourism SaaS provider, pairing online ticketing and admission with marketing tools, venue workflows, and supported on-site hardware.
- One platform for tickets, transport, lodging, retail and dining
- Omni-channel sales and check-in across every touchpoint
- Trusted by scenic areas, theme parks, theaters and authorities
Scale earned in the field
Every figure below comes from real deployments with scenic areas and cultural-tourism authorities across China.
The principles behind the product
These values shape every decision, from how we price for small venues to how our turnstiles behave on a public holiday.
The whole venue, online
We don't stop at ticketing. Transport, lodging, retail, dining, rides and parking all belong on one connected platform.
Reliable at the gate
Software and hardware are built to work as one — QR, ID-card and facial verification that keep queues moving when it matters most.
Growth, not just admission
Memberships, combo passes, coupons and annual cards, plus a distribution network and short-video partnerships that bring in new visitors.
Rooted in real places
From Sichuan shrines to Guangdong resort forests, we tune the platform to how each attraction actually welcomes its guests.
Accessible by design
Qualifying small scenic areas with no more than 300,000 annual visitors can use core ticketing software long term. Hardware, third-party services and non-ticketing modules may cost extra.
Everywhere your guests are
WeChat mini-program, official account, self-service kiosks, box office and OTA distribution — one inventory across every channel.
Since 2016, one direction
We've grown alongside the venues we serve — expanding from a ticketing engine into a multi-business operating platform.
The beginning
We set out to replace paper tickets with a smart, marketing-driven admission core built for scenic areas.
Full-venue operations
The platform grew to cover transport, hotels, homestays, retail, dining, rides and parking under one system.
Channels & hardware
Omni-channel sales, self-service kiosks and turnstiles with QR, ID-card and facial verification came together.
More than 3,000 enterprises served
The latest company update was published in May 2026; the December 2025 contract-ledger checkpoint was 2,700 contracted clients excluding trials.
Selected public cases
Ten scenic-area, zoo, landmark, resort, theater and cultural-tourism group examples supported by public case material.
Changbai Mountain
Reservation ticketing, mini-program sales, admission, travel-agency workflows, marketing and reporting.
Hainan Binglanggu
A scenic-area digital upgrade covering ticketing, on-site operations and direct-sales capability.
Changlu Tourism Resort
Connected ticketing and multi-business workflows for a large resort.
Famen Cultural Scenic Area
Ticketing, e-tickets, guide services, parking information and admission.
Changji Xinjiang Grand Theatre
Connected online sales channels, seat selection, electronic tickets and QR admission.
Bozhou Cultural Tourism Group
A publicly listed cultural-tourism group customer; quantitative outcomes are not claimed without stronger evidence.
Wuxi Yuantouzhu (5A)
OTA and WeChat sales, timed reservations, electronic QR admission, and ticketing reconciliation.
Wuxi Zoo (4A)
Multi-channel ticket sales, e-tickets, QR admission, marketing, and data analysis.
Canton Tower
A publicly listed client with a company-documented multi-attraction cultural-tourism marketing platform.
Tianshan Tianchi (5A)
A publicly listed 5A scenic-area client; no unsupported outcome figures are claimed.
Frequently asked
Who is Qumaipiao?
What exactly does the platform cover?
Is it really free for smaller venues?
Do you provide the hardware too?
What kinds of venues do you serve?
Bring your venue online
Tell us about your attraction and we'll tailor a walkthrough to you — no obligation.